Tag Archives: Sonata

Hyundai Sales Making News

October was a good month, Fall arrived, leaves started falling, and Hyundai proudly reported an increase in sales of almost 40%.  Worthy reason to celebrate, but not for Hyundai, who plans on increasing all of 2011 sales by at least 14%.  We’re talking a massive increase projection, for an entire year!

So how did Hyundai increase sales successfully?  Reportedly the 2011 Sonata is what drove sales figures higher and made car salesmen happy on pay day.

Hyundai hopes to sell 3.8 million cars in 2011, an amazing figure for the 5th largest car maker in the world.  Obviously the Sonata sedan will help, but what about Hyundai’s other line up of vehicles and there latest jump into the luxury market with the Hyundai Equus?

No doubt it will take a diverse line up of vehicles, that Hyundai has committed themselves to providing.  Whether it’s small fries like the Accent or the performance of the Genesis, Hyundai hopes to have you covered.  Perhaps we’ll take a look at their concept cars in a future post as well, some very exciting things happening, like the Veloster.

2011 Hyundai Sonata SE

Hyundai has started releasing a plethora of new advertising campaigns showcasing the new 2011 Hyundai Sonata SE .  From what I’ve seen it’s with good reason too, no wonder Jeff Bridges signed up to be the voice of Hyundai.  The new lines of the Sonata are what grabs your attention first, but wait till you hear what potential buyers have to look forward to.

First the options are what will up sell potential customers, like a touch-screen navigation system.  And my personal favorite a push button starter, which makes me feel like I’m starting a race car every time behind the wheel.  I know Hyundai isn’t the first, but it’s a nice touch to a sleek new model and looks right at home nestled in the dash.

Standard feature flare include iPod functionality and USB inputs.  This is standard attire for any Sonata SE buyer, so whether you are an avid Apple fan or just have a USB flash drive it’s easy to bring your tunes along for the ride.

The 2011 Sonata SE is going to be the most performance oriented Sonata of the 3 wearing the Sonata badge.  Although a lot of the description of ‘sport’ model relies on visual cues, fact is it’s only 2 horsepower more potent than the base GLS model.  Total power output for the 2011 Hyundai Sonata SE is 200 horsepower and 186 ft lb of torque.  It’s ample numbers to push the sedan up to speed and get your pass on when need be, but not likely to impress your Mustang friends.

To help with the Sonata’s shortcomings in power they have equipped it with a 6-speed transmission.  It’s an automatic, but also comes outfitted with paddle shifters to allow some interaction between the driver and machine.  Also, slamming through the paddles makes the Sonata SE feel a lot faster than it really is, just like any manual vehicle.  All in all, it’s looks will sell and options will get these cars moving off the lot.  I think Hyundai is doing a lot of things right, but with 300 horsepower engines making 30 miles per gallon with other manufacturers, perhaps it’s time to step up the power offerings.

You may remember the Sonata spy pics posted in May of last year, they did a great job of hiding the actual body lines.  Below are pictures of the 2011 Hyundai Sonata SE.

2011 Hyundai Sonata Spy Pics

Hyundai has already been throwing buzz words around like Turbo Charge and direct injection when describing the 2011 Hyundai Sonata.  The manufacturer has been very committed to the creation of the all new Sonata and stating that efficiency and power will be the focus of their engineers.

More interesting to this post is the spy pics of the 2011 Sonata and it’s covered skin but exposed lines.  It resembles a more expensive BMW, but time will tell when we finally get the bra off these mammaries.