The calendar is about to roll over to 2014 and the amazing options on vehicles continues to soar. What's caught my eye today is the Pony Projector, which can be found on new Ford Mustangs. This mirror mounted light projects an image of the iconic Pony onto the ground, other than looking cool, it also serves a purpose.
Have you ever got out of your car at night and stepped square in the middle of a puddle? How about stepping into a big pile of doggy business? This light is designed to show you exactly where your first step out of the Mustang will land. Of course, it also looks bad ass. Check out the Pony Projector images and video below.
Our weather has become more unpredictable nowadays with stronger and more devastating storms hitting our lands. Rain has become deadlier and more often than it used to be in the past. Some claim that this phenomenon is due to what we call Climate Change. Some may agree and some may not. And when we are hit by these natural disasters, we can all agree that these disasters can cause damage, damage to property and damage to lives. When the rain is pouring and flood water is rising, the first thing we don’t want to be submerged is our cars. When flood water reaches our cars, it damages everything and it makes the cars no longer safe to drive. Or worse, the cars are no longer functional due to the damage brought by the water which entered the engine bay. And it’s not a simple problem to deal with. It’s an expensive problem to have, so expensive that you might consider getting a new car instead.
The Wrangler (as seen at PomocoChryslerJeepDodge.com ) is one of the longest standing vehicles Jeep has ever produced. It has been awarded with several recognitions from different organizations due to its uniqueness and performance regardless of the conditions. Like the Cherokee and other similar vehicles manufactured by Jeep, the Wrangler is designed to have its engine bay lifted due to the gap between the chassis and the road which is due to the size of the wheels and the suspension of the vehicle itself. This allows the driver to drive through low-level water ways without worrying about water entering the engine bay. In fact, even when all four wheels have already been submerged under water, the engine is still functional. Amazing, isn’t it? This makes the Wrangler still driveable in flood because of its design. And no, the current of flood water can’t easily wave away the Wrangler. Again, this is due to the design of the vehicle, and its weight. Driving in flood water while the rain is pouring down is not an easy thing to do but driving a Wrangler makes things a little bit better. In addition to this, Wrangler’s engine is built to still run even when all its four wheels are already under water. Its suspension also allows it to move more smoothly even if flood water is rising.
Driving in the flood water is extremely dangerous. It’s a thing that authorities don’t invite civilians into doing. It’s not only about the damage of your car. It’s about putting your own life into a deadly situation. You can be stuck in your car when it stopped working due to the floodwater which entered the engine and when that happens, you can drown especially if the flood water is rising at a quick speed. Unless your Wrangler is not yet totally submerged in the flood, it’s still safe to drive it as long as the flood water doesn’t reach the engine bay. And when you and your Wrangler survived the flood, make sure to visit your Jeep dealer to have your Wrangler checker. Remember: Prevention is always better than cure.
Cadillac will put out a special edition of its 2014 Cadillac ELR in partnership with Saks Fifth Avenue in New York City. The two companies are collaborating for the holiday season. This edition has a hefty price tag - coming in at $89,500. The base model lists for $75,000. The extra $14,500 gets the buyer some exclusive advantages including: a white diamond paint job, jet black or cashmere interior, upgraded and professionally installed 240 volt charging station, and Cadillac Concierge service. The latter includes roadside assistance, battery care and charging support, and informational contact. Cadillac assures customers that this service is given by representatives "trained in white-glove customer care."
Another manifestation of the partnership is the following: At the Saks Fifth Avenue flagship store near Rockefeller Center in New York City, there will be a window display entitled "Frozen Escalade." This features a 2015 Cadillac Escalade (Cadillac's other big hybrid) that appears to be embedded in ice. The fully functional LED running lamps on the car "appear embedded and breaking through a wall of ice."
For anyone who isn’t familiar with the ELR, our local Hagerstown Hoffman Cadillac dealership kindly gave us an overview of this model. It is a two door plug in hybrid sporte coupe, and it is Caddy's latest and most serious and concerted plug-in hybrid venture. Unveiled at the 2013 Detroit Auto Show, the buzz about this car seems to be all about its price. The $75,000 base price tag has many people's heads reeeling. The pairing of the vehicle was Saks Fifth Avenue ritziness almost seems to flaunt the issue - to fan the flames that are already rising in the blood of both Cadillac and green vehicle fans. Perhaps that is, in a sense, Cadillac's intention. They are leaving no doubt in the public's mind that these are not just environmentally responsible, but also luxury vehicles.
Engineering wise, the ELR shares many characteristics of its basic architecture with the Chevy Volt. It has the same 1.4-liter range-extending gasoline engine and an electric drive motor that runs off a 15.6-kWh lithium-ion battery pack that cranks out 295 foot pounds of torque. The total system output is 207 horsepower and Cadillac expects that the total hybrid range to come in over 300 miles.
Stylistically, the car has style and muscle, with 20 inch wheels, a roofline that seems to communicate smoothness and speed, and in a general a very successful blend of sportiness and classy elegance. Add to this its economic and environmental compatibility, and you have a vehicle some just may end up feeling is worthy the big sticker amount.
Fiat is a multinational automobile company based in Turin, Italy. In the standard history of all present automobile corporations in the planet, Fiat may be one of the oldest (if not the oldest) in existence. This corporation dates back as far as 1899 and it was founded by a group of investors pioneered by Giovanni Agnelli. For its archaic prominence in Europe, Fiat stands side by side in prominence with two other famous car manufacturing companies: the German company Volkswagen and the renowned French manufacturer Renault. Ironically for a car company, it did not really measure up with famous automobile producers in contemporary times like Chrysler, Dodge, Mercedes Benz and Toyota. However, it is also notable to consider that they have shares to a variety of independent car manufacturers like Chrysler, Ferrari, Alfa Romeo and Maserati.
It is interesting to note that Fiat’s prestige is bolstered by its flexibility. Meaning to say, this company does not only deal with cars. They also get involved into other types of businesses. Fiat may not have top-of-the-line commercial vehicles that customers buy, but they have other wares that more than double the number of customers that strictly automobile producers cater to.
So what does Fiat produce other than cars?
- Public Works Equipment
Fiat has a huge contribution in the field of agriculture and engineering construction. This company, under the title Fiat Industrial, owns 88% of the shares of CNH Global NV. This company is based in the United States but they also operate throughout five different continents by bringing quality agricultural equipment, construction components, and financial services. CNH Global has over 37 facilities worldwide.
- Rail Transportation
This company’s contribution to the railway industry can be traced back in World War II. Fiat Ferroviaria is one of the proudest names in the business for providing locomotive technology not only in Italy but also in other parts of Europe. Their global coverage reaches as far as South America. Their groundbreaking achievement is the development of the Pendolino “tilting train,” the pioneering prototype in the 1970’s. In 1990’s Fiat’s Ferroviaria was sold to Alstom.
Perhaps one of the oldest (if not the oldest) non-automobile business they undertook was in the department of defense. SAFAT or Societa Anonima Fabbrica Armi Torino was an affiliate of Fiat during the World War I effort. Apart from building artillery tractors for the French and Italian army, they were also known for producing machine guns, especially for the pioneering air force. However, they were beaten by the Regia Aeronotica in the bid to become an exclusive provider of arms and ammunition for the flying regiments.
Fiat’s finest addition to their expansive business empire includes the recreation sector. The Agnelli family owned a village in the southern part of the great Alps and this has been the chief motivator for their real estate speculation. Due to its promising location, Fiat was able to establish the Sestriere skiing facilities, courtesy of its namesake alpine village. Like most of their subsidiaries, these facilities were sold in 2006.
Alfredo Altavilla, the head of business development at Fiat, announced the decision of the brand to introduce 5 new models over the 2 years. It was later on affirmed by the brand’s spokesman wherein four new models of its 500 family cars and an updated version of Panda will be introduced. The decision of the brand was toward the fulfillment of its goals in the next few years.
Fiat’s Goals for the Next Few Years
In an interview made with Altravilla, the desire of the brand to leave the accounts of Africa, Europe, and Middle East by year 2015 was confirmed. It wanted to focus on new things aside from spending so much time in expanding and developing the range of the 500 models which will be done with the assistance of Russia. It hopes to improve sales output in the market, too. Fiat is one of the many automakers that suffered a slow growth in the European market.
How Will Fiat Redesign its Models?
The brand wants to get a good sales output in the European market so it comes with the decision of producing more solid compact cars or getting into the premium market. It decided to redesign both models because they outperform its other models. The 500 model is greatly known for its good commercial strength which never faded. The Panda model gained a positive feedback from car buyers because of its elegant look. As part of the redesigning plan, Fiat will be introducing a SUV like version of Panda which will be named “Pandone.” However, buyers of Fiat cars fear that if it continues to redesign Panda, its price will change. It will not be one of its low cost cars anymore.
Benefits of Redesigning the Models
Fiat did several things to increase its sales worldwide not just only the European market. It reached the point of merging with Chrysler in which there was a minimal growth on sales reported. Sergio Marchionne, the chief executive officer (CEO) of Fiat, revealed that sales for 2013 increase compared to last year. The brand wanted more in the next 2 years so it will be introducing five more models to get the attention of buyers, both existing and potential.
Next advantage of the redesigning is the strengthening of the brand’s standing in the auto industry which is mainly dominated by giants like Ford, General Motors Corporation (GMC), and Toyota. The brand hopes to become part of European market’s top automakers once again. Based on the information released by the European Automobile Manufacturer’s Association (ACEA), Fiat does not fall on the top 10 list of the market’s top auto brands. There were several drops noticed in Fiat's standing. Its market share dropped to 20 percent only and its new car sales both in the EFTA and EU markets fell a little bit. So Fiat became eager to do something and it came up with the decision of introducing new models to see growth in the next few years. The brand may be struggling but it does not stop regaining whatever it has before.